Daybreak is a national British morning TV programme broadcast on ITV. Brought in to replace GMTV in 2010, Mcasso were asked to create a fresh, contemporary new theme which would signify a move-away from the cheesy morning show music that viewers were used to.
Richard Atkinson composed an uplifting piece, representing the start of a bright new day as viewers tuned in.
The Daybreak theme was composed in conjunction with the new theme for ‘Lorraine’, which follows Daybreak. You can listen to the Lorraine theme which was composed with the intention of being part of the ITV Breakfast family yet having its own identity.